Effective Date: Jan 2024
At Direct MD Labs, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, use our services, or communicate with us.
Information We Collect
We may collect personal information from you in the following ways:
- Information You Provide Directly: This includes your name, address, email, phone number, payment information, and any other details you provide when scheduling appointments or filling out forms.
- Testing Information: When using our DNA testing services, we may collect biological samples and any necessary identification and consent documentation related to the test.
- Automatically Collected Information: When you visit our website, we may automatically collect information such as your IP address, browser type, operating system, access times, and the pages you have viewed.
How We Use Your Information
We use the information we collect in the following ways:
- Service Provision: To provide our DNA testing services, process payments, and communicate with you regarding your appointments and results.
- Legal and Compliance: To meet legal obligations, comply with court orders, and protect against fraudulent or unlawful activity.
- Improving Our Services: To enhance our website, services, and overall customer experience.
- Marketing Communications: With your consent, we may send you emails or updates regarding our services, promotions, or changes to this policy.
Sharing Your Information
We do not sell or rent your personal information to third parties. However, we may share your information with trusted third parties in the following circumstances:
- Service Providers: We may share your information with third-party vendors or laboratories that assist us in providing our testing services.
- Legal Requirements: We may disclose your information if required by law or in response to a valid court order, subpoena, or government request.
- Business Transfers: In the event of a merger, acquisition, or other corporate restructuring, your information may be transferred to the new entity.
Data Security
We implement reasonable technical, administrative, and physical security measures to protect your personal information from unauthorized access, disclosure, or misuse. However, no system is completely secure, and we cannot guarantee the absolute security of your data.
Retention of Information
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including legal and regulatory obligations, or as required by law.
Your Rights and Choices
- Access and Update: You may access or update your personal information by contacting us at the email below.
- Opt-Out: You may opt out of receiving marketing communications from us at any time by following the unsubscribe instructions in our emails or contacting us directly.
- Data Deletion: You may request the deletion of your personal information, subject to certain legal or regulatory restrictions.
Cookies and Tracking Technologies
We may use cookies and other tracking technologies to enhance your browsing experience. Cookies are small text files placed on your device to help us understand how visitors use our site and to improve its functionality. You can adjust your browser settings to reject cookies, though some site features may not work properly without them.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. Please review their privacy policies before sharing any personal information.
Children’s Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we learn that we have inadvertently collected such information, we will take steps to delete it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this policy periodically for any updates. The effective date of the current policy will always be listed at the top of this page.
Contact Us
If you have any questions or concerns regarding this Privacy Policy, please contact us at Email: info@directmdlabs.com